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Munich, November 16, 2021 – TFC, a new free-to-play Football Blockchain-game, and NFT-marketplace, announced today that it officially launched in Germany, paving the way to significant partnerships with football leagues and teams, as well as with lifestyle and sports brands.

Kickz.com Co-CEO, Denis Horvat, said: “We are delighted to be partners with such a dynamic and exciting company. NFTs are a digital technology of the future that should not be underestimated – especially in the retail and fashion sector. In the same breath, we want to move to where our consumer is and offer our community new ways of experiences. Hanging out in digital realms, connecting through gaming and expressing themselves in novel ways is part of their daily life. Virtual merch is just the first cornerstone of how we will connect in the future with our consumers. I am therefore convinced that this collaboration will give rise to further impulses. At the same time, TFC will benefit from the appeal of one of the most popular retail and fashion brands.”

TFC CEO, Ante Kristo, said: “I am very excited to be collaborating with Kickz.com to create innovative NFT digital fashion and merchandising goods for our community. NFTs lend themselves very well to luxury and lifestyle items because they have provenance, they're persistent and don't decay, they display in a native metaverse environment.” He added: “We want to build an NFT Blockchain-based product for the masses to create a new fan experience and transform the online football fandom to give fans worldwide the power to own pieces from brands and clubs they love.”

TFC Investor and world-class coach Niko Kovac said: “I saw the immense potential that blockchain and NFTs brought to unlock a new way for football clubs, footballers, and fans to experience a deeper connection with each other. Therefore I believe in the TFCs business model that both founders created, and I think NFTs represent a new paradigm shift in sports. This evolution from physical assets to digital assets is compelling and creates a lot of exciting potential business models.”

Different Lifestyle Brands have joined The Football Club

The Football Club is an opportunity for clubs, brands, leagues, and famous personalities to allow their fans to express their fandom with digital lifestyle goods and avatars. Amidst the current lack of live games and expand their international brands by reaching untapped audiences of fans. It effectively opens a new revenue stream for all partners by creating a new commercial category: licensing based on blockchain NFTs.

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ABOUT KICKZ.com

KICKZ is the #1 basketball authenticator and has been an integral part of promoting and shaping basketball culture since 1993. Their goal: Bring people together through basketball and encourage them to pick up a ball and play. Their mission: To inspire, inform and supply the basketball community in Europe and beyond with the best products. From head to toe, from the hardwood to the concrete, making basketball the absolute focal point and fusing the very best bball performance and retro gear with the coolest streetwear fits.

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